Business Strategy




Let's Work Together

With 15 years professional experience and tertiary qualifications in Business Management, Marketing, Journalism and Integrated Marketing Communication, Sarah is highly sought after and respected by clients, employers and colleagues.

In addition to her MarComms, Community Engagement and Business Strategy experience in the tertiary education sector, the arts, sports and leisure, as well as with charities and health care service providers, Sarah has a passion for holistic health and wellness.



 






Client: Christian Schools Tasmania
Advancement Program Marketing Consultant
Advancement encompasses community engagement (current and past students and families), philanthropy and volunteering.

Following a competitor analysis on CST's behalf, I provided strategic best-practice advancement advice, proposed new Engage sections for each of their 5 websites (complete with a proposed user-friendly site map and content layout) and then prepared the copy for all necessary web pages and accompanying resources. 

This project achieved the desired outcome of mindfully communicating the numerous ways the community can support projects across CST's 4 schools, whilst also not forgetting the valuable contributions that volunteers make to the community and other ways the community can engage.